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  1. IDEO - Design Thinking

    Here, we introduce design thinking, how it came to be, how it is being used, and steps and tools for mastering it. You’ll find our particular take on design thinking, as well as the perspectives of others.

  2. Resources | IDEO | Design Thinking

    Design thinking simultaneously considers what is desirable from a human point of view, what is technologically feasible, and what is economically viable. It also allows people who aren’t trained as …

  3. Journey to Mastery | IDEO | Design Thinking

    As part of IDEO’s commitment to maintaining the integrity and utility of design thinking, we have created—and continue to develop—ways to train and enable leaders who are prepared to face and …

  4. Design Thinking - IDEO

    From June 2009's Harvard Business Review, Tim Brown takes a deep dive into the process of design thinking, its history, and how the human-centered process comes to life inside the walls of IDEO

  5. History | IDEO | Design Thinking

    IDEO is often credited with inventing the term “design thinking” and its practice. In fact, design thinking has deep roots in a global conversation that has been unfolding for decades.

  6. New Applications | IDEO | Design Thinking

    How can we design a better food system for tomorrow? Push the edges of technology, business, and design in a quickly evolving industry to tackle complex global food challenges.

  7. What is Design Thinking and Why Is It So Popular? - IDEO

    This piece from the Interaction Design Foundation describes the iterative, non-linear process that many designers take when practicing design thinking framework.

  8. How do people define design thinking? - IDEO

    How do people define design thinking? There’s no one definition of design thinking. At IDEO, it’s a set of both mindsets and design-based activities that foster the collaboration required to solve problems in …

  9. Design Thinking - IDEO U

    IDEO U equips individuals with the tools and mindsets necessary to ignite creative confidence and tackle complex challenges within their business. Explore IDEO U's offerings here.

  10. Blog | IDEO | Design Thinking

    From 2008-2018, designthinking.ideo.com was the home of IDEO's design thinking blog, written by our former CEO and current Executive Chair of IDEO, Tim Brown. This is an archive of his thoughts.